The purpose of this course is to provide students with the knowledge, skills and study techniques to help foster effective learning and a positive educational experience. This course explores two components of learning styles, Multiple Intelligence-based theory and Personality Spectrum – MBTI-based theory, and how learning styles and personality types affect learning. The course will cover the importance of values, their relationship to goals and goal setting. Strategies for setting personal goals, prioritizing tasks, managing time, and the stress that results from study or work situations will be explored and practiced through active participation in learner-centred activities. Effective study habits, techniques for preparing for tests and productive note taking strategies are key topics of this course that will provide the students with the necessary skills and attitudes to be successful in school. Having a sound understanding of financial, money, credit and debt matters and their implication on our lives is critical knowledge to have. Students taking this course will benefit from completing the Financial Management Workshops, which provides comprehensive coverage of financial and money management skills that will allow them to better save, budget, and manage their money and financial situations.

This course explores information management using Microsoft Outlook 365. It will present the Microsoft Outlook application interface, tools and features. You will learn about the fundamentals of an e-mail application, scheduling and calendars, contact lists, creating forwarding and managing messages. This course relies heavily on hands-on practical activities that allow you to learn the concepts by practicing them on a regular basis.

This course introduces the students to word processing with Microsoft 365: Word. Relying very heavily on a hands-on practical training approach, students learn by doing through skills based simulations, training and assessments. The course starts with an overview of Microsoft 365 where you will learn about the common features of the Office applications and file management fundamentals. The course then focuses on the core features of Microsoft Word where students learn proper document formatting, organization and editing using the tools and features of the ribbon. The course will then continue with more advanced topics such as working with tables, lists, objects, templates footnotes and endnotes and mail merges. Finally, the course will explore the collaboration features of Word that allow users to share and collaborate on documents through the use of track changes, sharing and reviewing and the use of OneDrive.

The workplace of the twenty-first century demands excellent communication skills. The focus of this course is on learning writing techniques that ensure effective business communication.

• Achieve an Effective Style by using Precise Verbs, Concrete Nouns, and Vivid Adjectives
• Write Memorandums and E-mail Messages that Deliver Information and Make Requests
• Write Letters and Memorandums that Request Information Concisely and Promote Goodwill
• Apply Skillful Writing Techniques in Refusing Requests
• Compose Carefully Planned Sales Letters
• Write Letters of Appreciation, Congratulation, Sympathy, Recommendation, and Introduction
• Write Effective Formal and Informal Reports
• Write a Formal Report including Data, using Tables, Charts,and Graphs

In this course students will learn the key concepts of digital marketing. The course will explore the importance of branding, audience reach and demographics in the marketing strategies. Students will learn how to utilize analytics and the importance of goals as part of the marketing processes. The course will explore the importance of domain names, keywords and how to leverage Search Engine Optimization strategies. Pay Per Click, Online marketing, email marketing and budgeting are also discussed within the context of this course.

This course provides the student with an overview of social media its evolution and how it has come to occupy such an important role in how companies do business and connect with their customers. The course will explore how social media can be integrated into a company’s traditional and online marketing initiatives. Students will learn how to leverage social media and its tools to implement reputation management, customer service, marketing, contests and other strategies. The importance of defining and setting goals as well as identifying the appropriate key performance indicators will be covered. The course will provide an overview of the various social media platforms, examine their similarities and differences and these can be leveraged for different marketing initiatives. Students will learn how to plan a social media persona and explore the fundamental features and functionality of the different platforms such as hashtags, sharing, and tagging.